See All This

See All This is a new magazine and online platform in the Netherlands for all art lovers. For the launch, HagensPR asked me to make a series of animations. For each participating museum (18 in total), I morphed some of their top pieces in that of another. For the music, Benjamin whipped up a sturdy groove and for a change, we didn’t sample the choir you hear in the end, but just recorded it ourselves. It did drive me somewhat bananas chopping up the Victory Boogie Woogie, but it was a profound experience to analyse these masterpieces up close. Also, it was heaps of fun working with the super energetic people at HagensPR who know campaigning to the core: See All This went viral.

see more at